Search Engine Optimization

SEO and Search Engine Optimization are the same things. It is the most important for digital marketing and business growth. The SEO industry has made a lot of progress after Google’s arrival and By the way, the search engine is too many. Like Yahoo, Bing, MSN, etc. But Google is the most popular search engine of the world.

By WebVyapaar

What is a search engine Optimization or seo?

SEO stands for Search Engine Optimization. Think of it as the engine of a train. Just like an engine runs behind the other coaches. In the same way, if you do some searches on the browser, the results of your “data” are called a search result. Because you ask to “search engine” that does any search, then it works for you and pulls up data related to your keyword. Google made it advance so that people can find the same information that they are looking for.This is the magic of Search Engine Optimization


Searching or search itself tells you that you need something for your requirements. Anyone when goes to on the browser, only for searches for something when you need some suggestions or information. Now this category of “Search”,  Can be different. Because Searches can use for an experiment or study or buy something. All search engines know what the customer is searching for. So you can make the same “keyword”, A keyword similar to your product and you can launch in the market or the Internet. So that when customers search by the same product by the same “keywords” on the Internet, they can see your product and your sales and productivity can increase.

You can promote your product worldwide without physically travel. Like e-commerce companies. These companies are using in a very good way of Online Marketing.

Type of Searching





If anyone wants to search News then he can directly search in a new tab. Mostly Students, Researchers, Reporters, Politicians are searching the news for making their strategy. In our personal lives, we are also searching for news for our general knowledge.


A many years ago, there was a lot of trend of image search. But due to the arrival of the video search, its importance has decreased and You can go to the image search tab to search the image on any browsers. And you can use that image for your research.


Products search for buying is very common on the internet. Because if you want to search for any product you can directly go to the product tab and check about what you want and It can help you with your needs related to products.


This is a also a part of Google. Youtube is the largest video search engine in the world and it is the no one position on the internet. Because someone does not have much time to read the article or try to understand the picture. So anybody can understand by watching the video easily and get any information. That’s why it

became so famous. Because “an image is better than content, and a video is better than an Image.”


Optimization is a process that seeks to bring more and more positive results with the help of keywords. And the negative results could be reduced.

Types of Optimizations





pay per click or adwords by Google. We use ppc to get results quickly. When user searches through your keywords, your website will come on top in search bar due to PPC. According to you budget and pay per click bid, you can bid for keywords and spend money. When user click on your web link a bid amount will deduct Whether the user buy or not. But your visibility will be 100% guaranteed through adwords or ppc.

Organic Search

without using paid campaign and ppc or In a simple way – where you can advertise free of cost, it is called organic search. Like Facebook or Instagram. If you are a bulk user of social media you can visible organically on search engines free of cost. You need not pay anything. Social Media is big example of organic search . Like Printerst , we can make backlinks and promote your website and you can save money also. Because 70% searches are belong to organic only 30% searches are paid. For free marketing consultancy feel free contact us.

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